Cookies Information Gathering & Use
As is true of most websites, we gather certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and click stream data.
We use this information, which does not identify individual users, to analyse trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Castelli will not use the information collected to market directly to that person. In some of our email messages we use a “click-through URL” linked to content on the Castelli website. When customers click one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications.
If you prefer not to be tracked simply avoid clicking text or graphic links in the email. In addition we use pixel tags — tiny graphic images — to tell us what parts of our website customers have visited or to measure the effectiveness of searches customers perform on our site. Pixel tags also enable us to send email messages in a format that customers can read. And they tell us whether emails have been opened to ensure that we are sending only messages that are of interest to our customers. We may use this information to reduce or eliminate messages sent to a customer. We store all of this information in a secure database located in the UK. Our company wide commitment to your privacy is taken seriously. To make sure your personal information is secure, we communicate these guidelines to Castelli employees and strictly enforce privacy safeguards within the company.
There is also one other type of cookie, a third party cookie that is used to collect your browsing habits. They are usually placed by advertising networks rather than website operators. They remember that you have visited a website and share this information with other organisations such as advertisers. They do this in order to provide you with targeted adverts more relevant to you and your interests. Quite often they will be linked to site functionality provided by the other organisation. Although the cookies can track your visits around the web they do not usually know who you are. Without these cookies, online advertisements you encounter will be less relevant to you and your interests. These cookies will usually be third party cookies, although if you are visiting the advertising network's own website, it is technically possible these could be first party cookies.